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Landing page ROI

Enter traffic, conversion rate, average order value, margin and costs - the calculator shows page ROI and how much profit a conversion boost adds.

Data

Enter the data - the result will appear here

How to use

The answer appears as you type

  1. 1Enter the datanumbers can use a comma or a point
  2. 2Watch the resultit is recalculated on every change
  3. 3Copy or sharethe link in the address bar keeps your calculation
FAQ

FAQ

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  • Profit from sales via the page (revenue × margin) minus traffic and page costs, divided by those costs. A 50% ROI means every dollar invested came back and brought another 50 cents.

  • To estimate how much improving the page is worth. A 20% conversion boost (from 2% to 2.4%) with the same traffic gives 20% more orders, and profit grows even more because costs stay the same.

  • Everything you spend on the page per month: ads, development or a website builder subscription, designer, copywriter. One-time setup costs can be spread over the number of months the page runs.

  • No. Everything is calculated right in your browser; the numbers you enter go nowhere and are not stored.

  • Yes. The values you enter are written into the page address after the # sign: copy the link from the address bar and the recipient will open the same calculation.

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